'Sculpt your messages using music' - That's what JazzKeys attempts at. Instagram to show ads on IGTV, experts tell us what it could mean for influencersįor the first time, Instagram has made an announcement that is making the influencer community happy. YouTube sheds light on new "Satisfaction" metric with videosįor quite a long time, the marker that defined whether or not a video on YouTube was truly successful was how many views. Showcasing ideas and brand messaging behind a few new campaigns this week - Idea 4G #ApnoKeSaath, Titan Watches International #QuaranTIME, Kellogg's #PassTheBowl and Kansai Nerolac #PaintTheirFuture. Twitter introduces two new updates, Banner Images for Lists and an option to save a draft and finish the Tweet later with an. Twitter updates: Banner images and schedule tweets We take a look at the phenomenon with experts. In-Depth: How voiceovers emerged as the hero of lockdown campaignsĪmidst the lockdown, many campaigns have leveraged voiceovers for impact. Keeping the digital connect intact, Allindia Technologies wished everyone a celebratory Eid, tugging at the heart-strings of togetherness amid the nationwide lockdown. This is interesting - several users of Facebook's Pages app have reported seeing a new function appear over the weekend which prompts them to 'send customized marketing emails' via their Facebook Page. read moreįacebook adds option to send marketing emails via Pages app Happy reading!įacebook-BCG report proposes these measures for businesses to tide over COVID-19 crisisįacebook India in association with Boston Consulting Group in a report shared actionable guidance for brands to build new consumer. Also, check out the new updates introduced by Twitter, Facebook, Instagram, and how YouTube determines 'successful' quotient of video content on the platform. For one thing, voiceover-dominant campaigns were able to create much impact under the lockdown. Facebook and BCG came up with a report recently which outlines what 'businesses need to embrace in the context of new consumer journeys and category needs'. The initiative has been covered by international press and gaming blogs such as, BBC News, The Drum, AdWeek, Gamerant and LADBible.Back again, with our weekly dose of digital news updates! We know by now that COVID-19 has undeniably altered consumer behaviour and affected the chosen ways for purchase. The project supports the UNDP and Heart17 for #TomorrowTogether. Positive discussions about social distancing is encouraged among the Minecraft community, and beyond. The simple, playable model demonstrates how various social measures can mitigate a pandemic and its resultant effects on healthcare services. The map contains an underground hospital with intensive care units where players can play doctors to heal infected villagers using the right potions and apples. In the custom-built map, players simulate a zombie outbreak in a medieval village, before applying social distancing measures in generated houses. It is the perfect springboard to explain this crucial behaviour in a simple and interactive way.īlockdown Simulator is a free Minecraft map where players can learn about social distancing, through a zombie pandemic. Minecraft is one of the world’s most loved games, with more than 145 million active players every month. Most communications that prove how social distancing mitigates a pandemic are inaccessible to younger audiences. Learning how to combat a pandemic, one block at a time.
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